/* Shot On Model - editorial fashion house style.
   Paper, ink and one tailor's-chalk red. Newsreader for display, Hanken Grotesk for reading. */

:root {
  --paper: #f3efe6;
  --paper-2: #ebe5d8;
  --ink: #16140f;
  --ink-2: #4a463d;
  --muted: #7d776a;
  --rule: #cfc7b6;
  --chalk: #c8402a;
  --chalk-ink: #fff8f2;
  --ok: #2f6b45;
  --display: "Newsreader", Georgia, "Times New Roman", serif;
  --body: "Hanken Grotesk", "Helvetica Neue", Helvetica, sans-serif;
  --wrap: 1180px;
  --gutter: clamp(16px, 4vw, 48px);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font: 400 17px/1.6 var(--body);
  -webkit-font-smoothing: antialiased;
}
/* faint paper grain */
body::before {
  content: "";
  position: fixed; inset: 0;
  pointer-events: none; z-index: 0;
  opacity: .35;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='160' height='160'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 0.3  0 0 0 0 0.27  0 0 0 0 0.2  0 0 0 .06 0'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>");
}
main, header, footer { position: relative; z-index: 1; }
img, video { max-width: 100%; display: block; }
a { color: inherit; }
::selection { background: var(--chalk); color: var(--chalk-ink); }

.wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 var(--gutter); }

/* ---- type ---- */
h1, h2, h3, .display { font-family: var(--display); font-weight: 500; letter-spacing: -.01em; line-height: 1.05; margin: 0; }
h1 { font-size: clamp(42px, 7.2vw, 96px); }
h2 { font-size: clamp(32px, 4.4vw, 58px); }
h3 { font-size: clamp(22px, 2.2vw, 28px); line-height: 1.2; }
h1 em, h2 em { font-style: italic; color: var(--chalk); }
.kicker {
  font: 600 12px/1 var(--body); letter-spacing: .22em; text-transform: uppercase; color: var(--ink-2);
  display: inline-flex; align-items: center; gap: 10px;
}
.kicker::before { content: ""; width: 28px; height: 1px; background: currentColor; }
.lede { font-size: clamp(18px, 1.6vw, 21px); color: var(--ink-2); max-width: 36em; }
.small { font-size: 14px; color: var(--muted); }

/* ---- header ---- */
.site-head { border-bottom: 1px solid var(--rule); background: color-mix(in srgb, var(--paper) 92%, transparent); backdrop-filter: blur(6px); position: sticky; top: 0; z-index: 20; }
.site-head .wrap { display: flex; align-items: center; justify-content: space-between; height: 68px; gap: 16px; }
.logo { font-family: var(--display); font-size: 24px; text-decoration: none; letter-spacing: -.01em; white-space: nowrap; }
.logo i { color: var(--chalk); }
.nav { display: flex; gap: clamp(14px, 2.4vw, 32px); align-items: center; font-size: 15px; }
.nav a { text-decoration: none; }
.nav a:not(.btn):hover { text-decoration: underline; text-underline-offset: 4px; }
@media (max-width: 640px) { .nav .hide-sm { display: none; } }

/* ---- buttons ---- */
.btn {
  display: inline-flex; align-items: center; gap: 10px;
  padding: 14px 22px; border: 1px solid var(--ink); background: var(--ink); color: var(--paper);
  font: 600 15px/1 var(--body); letter-spacing: .02em; text-decoration: none; cursor: pointer;
  transition: transform .2s ease, background .2s ease, color .2s ease;
}
.btn:hover { background: var(--chalk); border-color: var(--chalk); color: var(--chalk-ink); transform: translateY(-1px); }
.btn.ghost { background: transparent; color: var(--ink); }
.btn.ghost:hover { background: var(--ink); color: var(--paper); border-color: var(--ink); }
.btn.sm { padding: 10px 16px; font-size: 14px; }
.btn .arrow { transition: transform .2s ease; }
.btn:hover .arrow { transform: translateX(3px); }

/* ---- hero ---- */
.hero { padding: clamp(40px, 7vw, 96px) 0 clamp(48px, 7vw, 88px); }
.hero .wrap { display: grid; grid-template-columns: 1.05fr .95fr; gap: clamp(28px, 5vw, 72px); align-items: center; }
.hero h1 { margin: 22px 0 22px; }
.hero .ctas { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 30px; }
@media (max-width: 860px) { .hero .wrap { grid-template-columns: 1fr; } }

/* staggered load */
.rise { opacity: 0; transform: translateY(14px); animation: rise .8s cubic-bezier(.2,.7,.2,1) forwards; }
.d1 { animation-delay: .08s } .d2 { animation-delay: .18s } .d3 { animation-delay: .3s } .d4 { animation-delay: .42s }
@keyframes rise { to { opacity: 1; transform: none; } }
@media (prefers-reduced-motion: reduce) { .rise { animation: none; opacity: 1; transform: none; } }

/* ---- before / after compare ---- */
.compare {
  position: relative; aspect-ratio: 2 / 3; width: 100%; max-width: 520px; margin-left: auto;
  overflow: hidden; background: var(--paper-2); user-select: none; touch-action: pan-y;
  box-shadow: 0 30px 60px -30px rgba(22,20,15,.45);
  --pos: 50%;
}
.compare img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.compare .after { clip-path: inset(0 0 0 var(--pos)); }
.compare .handle {
  position: absolute; top: 0; bottom: 0; left: var(--pos); width: 2px; background: var(--paper); transform: translateX(-1px);
}
.compare .knob {
  position: absolute; top: 50%; left: var(--pos); transform: translate(-50%, -50%);
  width: 46px; height: 46px; border-radius: 50%; background: var(--paper); border: 1px solid var(--ink);
  display: grid; place-items: center; cursor: ew-resize; font-size: 16px;
}
.compare input[type=range] { position: absolute; inset: 0; width: 100%; height: 100%; opacity: 0; cursor: ew-resize; margin: 0; }
.compare input[type=range]:focus-visible + .knob { outline: 2px solid var(--chalk); outline-offset: 3px; }
.tag {
  position: absolute; z-index: 2; font: 600 11px/1 var(--body); letter-spacing: .16em; text-transform: uppercase;
  padding: 7px 10px; background: var(--paper); color: var(--ink);
}
.tag.l { top: 14px; left: 14px; } .tag.r { top: 14px; right: 14px; background: var(--chalk); color: var(--chalk-ink); }
.checks { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 16px; max-width: 520px; margin-left: auto; }
.chip { font-size: 13px; padding: 6px 10px; border: 1px solid var(--rule); background: rgba(255,255,255,.4); }
.chip::before { content: "\2713"; color: var(--ok); font-weight: 700; margin-right: 6px; }

/* ---- sections ---- */
section { padding: clamp(56px, 8vw, 110px) 0; }
.rule-top { border-top: 1px solid var(--rule); }
.sec-head { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; align-items: end; margin-bottom: clamp(32px, 4vw, 56px); }
.sec-head h2 { margin-top: 14px; }
@media (max-width: 760px) { .sec-head { grid-template-columns: 1fr; } }

.steps { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--ink); }
.step { padding: 24px 22px 8px 0; border-right: 1px solid var(--rule); }
.step + .step { padding-left: 22px; }
.step:last-child { border-right: 0; }
.step .n { font-family: var(--display); font-style: italic; font-size: 44px; color: var(--chalk); line-height: 1; }
.step h3 { margin: 14px 0 8px; }
.step p { margin: 0; color: var(--ink-2); font-size: 16px; }
@media (max-width: 860px) {
  .steps { grid-template-columns: 1fr 1fr; }
  .step { border-right: 0; border-bottom: 1px solid var(--rule); padding: 22px 12px 18px 0 !important; }
}
@media (max-width: 520px) { .steps { grid-template-columns: 1fr; } }

/* accuracy band */
.band { background: var(--ink); color: var(--paper); }
.band .kicker { color: #c9c2b3; }
.band .grid2 { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(28px, 5vw, 80px); align-items: center; }
.band ul { list-style: none; padding: 0; margin: 26px 0 0; }
.band li { padding: 14px 0; border-top: 1px solid #3a362e; display: grid; grid-template-columns: 30px 1fr; gap: 8px; }
.band li b { color: #f0b9a9; font-family: var(--display); font-style: italic; font-weight: 500; font-size: 20px; }
@media (max-width: 860px) { .band .grid2 { grid-template-columns: 1fr; } }

/* gallery */
.gallery { display: grid; grid-template-columns: repeat(12, 1fr); gap: 14px; }
.gallery figure { margin: 0; position: relative; overflow: hidden; background: var(--paper-2); }
.gallery img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s cubic-bezier(.2,.7,.2,1); }
.gallery figure:hover img { transform: scale(1.03); }
.gallery figcaption { position: absolute; left: 0; bottom: 0; padding: 8px 12px; background: var(--paper); font-size: 13px; }
.g-a { grid-column: span 4; aspect-ratio: 2/3; } .g-b { grid-column: span 4; aspect-ratio: 2/3; } .g-c { grid-column: span 4; aspect-ratio: 2/3; }
@media (max-width: 760px) { .g-a, .g-b, .g-c { grid-column: span 12; } }

/* pricing */
.prices { display: grid; grid-template-columns: repeat(3, 1fr); border: 1px solid var(--ink); }
.price { padding: 30px 26px; border-right: 1px solid var(--rule); background: rgba(255,255,255,.25); }
.price:last-child { border-right: 0; }
.price.feature { background: var(--ink); color: var(--paper); }
.price .amt { font-family: var(--display); font-size: 56px; line-height: 1; margin: 16px 0 6px; }
.price .per { font-size: 14px; color: var(--muted); }
.price.feature .per { color: #c9c2b3; }
.price ul { padding-left: 18px; margin: 18px 0 0; font-size: 15px; }
@media (max-width: 860px) { .prices { grid-template-columns: 1fr; } .price { border-right: 0; border-bottom: 1px solid var(--rule); } }
.cur-toggle { display: inline-flex; border: 1px solid var(--ink); }
.cur-toggle button { font: 600 13px/1 var(--body); padding: 9px 14px; border: 0; background: transparent; cursor: pointer; color: var(--ink); }
.cur-toggle button[aria-pressed=true] { background: var(--ink); color: var(--paper); }

/* faq */
.faq details { border-top: 1px solid var(--rule); padding: 18px 0; }
.faq details:last-child { border-bottom: 1px solid var(--rule); }
.faq summary { cursor: pointer; font-family: var(--display); font-size: 22px; list-style: none; display: flex; justify-content: space-between; gap: 20px; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; font-family: var(--body); color: var(--chalk); }
.faq details[open] summary::after { content: "\2212"; }
.faq p { color: var(--ink-2); margin: 12px 0 0; max-width: 46em; }

/* closing cta */
.closing { text-align: center; }
.closing h2 { max-width: 14em; margin: 14px auto 26px; }

/* footer */
.site-foot { border-top: 1px solid var(--rule); padding: 36px 0 48px; font-size: 14px; color: var(--muted); }
.site-foot .wrap { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 16px; }
.site-foot a { color: var(--ink-2); }

/* ---- forms ---- */
.form-wrap { display: grid; grid-template-columns: 1fr 340px; gap: clamp(28px, 5vw, 64px); align-items: start; }
@media (max-width: 900px) { .form-wrap { grid-template-columns: 1fr; } }
fieldset { border: 0; border-top: 1px solid var(--ink); padding: 22px 0 8px; margin: 0 0 18px; }
legend { font-family: var(--display); font-size: 24px; padding: 0 12px 0 0; }
.field { margin: 16px 0; }
.field label { display: block; font-weight: 600; font-size: 14px; margin-bottom: 6px; }
.field .hint { font-size: 13px; color: var(--muted); margin-top: 5px; }
input[type=text], input[type=email], input[type=url], input[type=number], select, textarea {
  width: 100%; font: 400 16px/1.4 var(--body); color: var(--ink); background: rgba(255,255,255,.6);
  border: 1px solid var(--rule); border-bottom: 1px solid var(--ink); padding: 12px 12px; border-radius: 0;
}
textarea { min-height: 120px; resize: vertical; }
input:focus, select:focus, textarea:focus { outline: 2px solid var(--chalk); outline-offset: 1px; }
.row2 { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
@media (max-width: 560px) { .row2 { grid-template-columns: 1fr; } }
.packs { display: grid; gap: 10px; }
.pack { display: grid; grid-template-columns: 22px 1fr auto; gap: 12px; align-items: center; padding: 14px; border: 1px solid var(--rule); background: rgba(255,255,255,.35); cursor: pointer; }
.pack:has(input:checked) { border-color: var(--ink); background: #fff; box-shadow: inset 4px 0 0 var(--chalk); }
.pack b { font-family: var(--display); font-size: 20px; font-weight: 500; }
.check { display: grid; grid-template-columns: 22px 1fr; gap: 10px; font-size: 15px; align-items: start; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.summary { position: sticky; top: 90px; border: 1px solid var(--ink); padding: 24px; background: #fff; }
.summary h3 { margin-bottom: 12px; }
.summary .line { display: flex; justify-content: space-between; padding: 8px 0; border-bottom: 1px solid var(--paper-2); font-size: 15px; }
.summary .total { font-family: var(--display); font-size: 30px; }
.save-state { font-size: 13px; color: var(--muted); margin-top: 12px; min-height: 1.4em; }
.save-state.ok { color: var(--ok); } .save-state.err { color: var(--chalk); }
.err-box { border-left: 3px solid var(--chalk); padding: 10px 14px; background: #fff; margin: 12px 0; display: none; }

/* ---- prose pages ---- */
.prose { max-width: 760px; }
.prose h1 { font-size: clamp(38px, 5vw, 62px); margin: 18px 0 24px; }
.prose h2 { font-size: 28px; margin: 36px 0 10px; }
.prose p, .prose li { color: var(--ink-2); }

/* ---- demo page ---- */
.demo-hero .wrap { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(28px, 5vw, 72px); align-items: center; }
@media (max-width: 860px) { .demo-hero .wrap { grid-template-columns: 1fr; } .compare { margin: 0 auto; } }
.demo-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); gap: 14px; }
.demo-grid figure { margin: 0; background: var(--paper-2); }
.demo-grid img, .demo-grid video { width: 100%; aspect-ratio: 3/4; object-fit: cover; }
.demo-grid figcaption { font-size: 13px; padding: 8px 2px; color: var(--muted); }
.estimate { border: 1px solid var(--ink); padding: 26px; background: #fff; display: grid; grid-template-columns: 1fr auto; gap: 20px; align-items: center; }
@media (max-width: 640px) { .estimate { grid-template-columns: 1fr; } }
.estimate .big { font-family: var(--display); font-size: 44px; line-height: 1; }
.private-note { font-size: 13px; color: var(--muted); border-top: 1px solid var(--rule); padding-top: 14px; margin-top: 40px; }

/* ---- money: plain sans with lining, tabular figures (display numerals were hard to read) ---- */
.price .amt, .summary .total, .estimate .big, .pack > span:last-child, .summary .line span:last-child {
  font-family: var(--body);
  font-weight: 600;
  font-variant-numeric: lining-nums tabular-nums;
  letter-spacing: -0.02em;
}
.price .amt { font-size: 48px; }
.summary .total { font-size: 28px; }
.estimate .big { font-size: 40px; }
.pack > span:last-child { font-size: 18px; }

/* ---- Newsreader headlines: replaced Bodoni, which was hard to read on screen ---- */
h1, h2, h3, .display, .logo, legend, .faq summary { font-weight: 500; font-optical-sizing: auto; }
h1, h2 { letter-spacing: -0.02em; line-height: 1.04; }
h1 em, h2 em { font-weight: 500; }

/* volume tiers under the image-count box; the tier that applies is highlighted */
.tiers { display: flex; flex-wrap: wrap; gap: 8px; margin: 4px 0 8px; }
.tiers span { padding: 6px 10px; border: 1px solid var(--rule); background: rgba(255,255,255,.35); }
.tiers span.on { border-color: var(--ink); background: #fff; box-shadow: inset 3px 0 0 var(--chalk); color: var(--ink); }
.tiers b { font-weight: 600; font-variant-numeric: tabular-nums; }

/* ---- boxed layout: the site sits in a centred panel on a darker surround ---- */
:root { --box: 1240px; --surround: #ddd5c5; }
html { background: var(--surround); }
body { background: var(--surround); padding: 0 0 clamp(0px, 3vw, 40px); }
body::before { display: none; }
.site-head, main, .site-foot {
  max-width: var(--box);
  margin-left: auto; margin-right: auto;
  background: var(--paper);
  box-shadow: -1px 0 0 var(--rule), 1px 0 0 var(--rule);
}
.site-head { top: 0; background: color-mix(in srgb, var(--paper) 95%, transparent); }
main { box-shadow: -1px 0 0 var(--rule), 1px 0 0 var(--rule), 0 30px 60px -40px rgba(22,20,15,.35); }
.site-foot { border-top: 1px solid var(--rule); }
/* inner content keeps its own padding inside the box */
.wrap { max-width: calc(var(--box) - 2 * var(--gutter)); padding: 0 clamp(16px, 4vw, 56px); }
@media (min-width: 1300px) { body { padding-top: 24px; } }
@media (max-width: 1240px) { .site-head, main, .site-foot { box-shadow: none; } }